Hey, I'm Andru Bailey. I've spent close to eight years designing and building websites, and after that, a couple of years in real estate. I wasn't in it long and I didn't sell much. But I learned something in those two years I've used ever since: the same property, presented two different ways, becomes two different prices in a buyer's head. Nothing about the building changes. Only what the buyer believes about it.

That's what I see on most builder sites. The homes are extraordinary. The website makes them look like everyone else's. If you're like most builders I talk to, you've got questions nobody's given you a straight answer to: Which projects should lead? Is my photography actually doing the work justice? How much should I explain the process versus just showing the homes? Do I put anything about the price on there? Do I even need a good site if most of my work comes from referrals?

That last one comes up constantly, and the answer is yes: a referral looks you up before they call. Your site isn't out finding you leads. It's deciding whether the ones you already have take you seriously.

The good news is you don't have to work any of this out on your own. That's my job. I'll go through your site the way a serious buyer would, tell you exactly what's costing you, and if it makes sense from there, build you one that finally matches the work.